Saturday, June 11, 2011

REESE'S Brand and WARNER BROS.' 'GREEN LANTERN' Join Forces

I am a huge fan of Reese's and whether it be Reese Pieces, Reese Cups, or Reese Miniatures I am a lover of them all. Then you add in a really cool movie, I have to snack on some chocolate while watching it they just go perfectly together. Green Lantern movie which is  in theatres June 17th, fans can then pick up specially marked packages of Reese’s Peanut Butter Cups now through September 30, 2011, while supplies last  for a chance to instantly win a ride for two in a fighter-style jet, just like from the movie Green Lantern Hal Jordan. 


A little info about Hershey's: *The Hershey Company (NYSE: HSY) is the largest producer of quality chocolate in North America and a global leader in chocolate and sugar confectionery. Headquartered in Hershey, Pa. Hershey offers brands such as Hershey’s, Reese’s, Hershey’s Kisses, Kit Kat, Twizzlers and Ice Breakers as well as the smooth, creamy indulgence of Hershey’s Bliss chocolates. For more than 100 years, The Hershey Company has been a leader in making a positive difference in the communities where we live, work and do business. The Milton Hershey School, established by the company’s founder in 1909, provides a nurturing environment, quality education, housing, and medical care at no cost to children in social and financial need. Please visit us at www.hersheys.com.*
About “Green Lantern

Bringing the enduringly popular superhero to the big screen for the first time, “Green Lantern” stars Ryan Reynolds in the title role, under the direction of Martin Campbell.  Campbell directed the film from a screenplay by Greg Berlanti & Michael Green & Marc Guggenheim and Michael Goldenberg, story by Greg Berlanti & Michael Green & Marc Guggenheim, based upon characters appearing in comic books published by DC Comics.  The film also stars Blake Lively, Peter Sarsgaard, Mark Strong, Jay O. Sanders, Temuera Morrison, Taika Waititi, Jon Tenney, Angela Bassett and Tim Robbins, with the voice talents of Geoffrey Rush and Michael Clarke Duncan.  The film was produced by Donald De Line and Greg Berlanti.  Herbert W. Gains and Andrew Haas served as executive producers, with Geoff Johns and Lucienne Papon co-producing.

“Jet-Fighter Experience” Promotion
Specially marked packages of Reese’s Peanut Butter Cups are available now through Sept. 30, 2011, while supplies last, at stores nationwide. For more information on the Reese’s “Jet-Fighter Experience” promotion, visit www.reeses.com/greenlantern

On-Pack, Instant-Win Promotion Will Land
One Lucky Consumer a Chance to Fly Like Superhero Hal Jordan

HERSHEY, Pa., June 6, 2011 – Imagine soaring at 40,000 feet, topping the speed of sound as you man a state-of-the art fighter jet! You can have such an experience as Reese’s® Peanut Butter Cups, in partnership with Warner Bros. Entertainment, launches an on-pack, instant-win promotion around the new “Green Lantern” movie, opening June 17. Reese’s brand is taking a page out of test pilot Hal Jordan’s flight manual by giving one lucky winner the jet-fighter experience of a lifetime.

The Jet-Fighter Experience promotion invites fans to look for a game message on the inside of wrappers of specially marked packages of Reese’s Peanut Butter Cups (1.5 ounce) at participating stores (while supplies last). One lucky fan could find an instant-win prize of a ride for two in a fighter-style jet.  In addition, first-prize winners will earn an authentic “Green Lantern” ring.  And second-prize winners will get a “Green Lantern:  Rise of the Manhunters” video game for either Xbox 360® or PlayStation 3® gaming systems.  Finally, third-prize winners will receive a $12 movie theater gift certificate. Also, printed inside each package are 30 collectible characters from the Green Lantern movie for consumers to find out more about the intergalactic police force, Green Lantern Corp.




Head on over to the Reese’s Facebook fan page and join forces. The Facebook page also includes Perfectly Heroic prize details, movie photos, custom invitations and more.

Disclosure: I was not compensated in anyway for this post. I only recommend products or services I use personally and believe will be good for my readers.  I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: " Guides concerning the Use of Endorsements and Testimonials in Advertising. You can also go here and read my PR Polices.
 

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